Borovets Travel Guide
Borovets © chrisjroos
A fantastic holiday destination, Borovets is the oldest and biggest ski resort in Bulgaria, situated on the northern slopes of the Rila Mountains at the foot of Moussala, the highest peak in the country. Nestled among old pine forests, the resort was founded in 1896 as a hunting place for the kings and gradually developed into a modern resort with luxury hotels, restaurants and a superb network of ski runs varying in difficulty. There is also a wide choice of off-slope entertainment and nightlife as well as organised trips to places of interest in the Rila Mountains. Winters are mild and snowy and the air is clean, clear and invigorating.
Skiing is divided into two main sectors, with the Markoudjik sector offering the best skiing above the tree line, the highest ski point reaching 8,333ft (2,540m). Borovets has a total of 22 miles (35km) of ski pistes, and has recently installed new lift facilities with lighting and sound systems, which allows for night skiing and snowboarding. The resort also boasts modern snowmaking machines ensuring that conditions stay excellent. Snowboarders enjoy the Rotata half-pipe with a vertical drop of 1,050ft (320m), suitable for advanced riders at its upper end and beginners at the lower end. The Borovets Ski School has an excellent reputation for skiiers who need a bit of help.
Shopping in Borovets has improved greatly in recent years as a burst in popularity as a winter sports wonderland has meant a boom in the town's retail industry, as well as an influx of visitors doing holiday shopping. The busy shopping street in front of the Rila Hotel is a beehive of open-fronted small shops, with a colourful market atmosphere, selling all sorts of goods from ski gear and souvenirs to cigarettes and cheap CDs. Most visitors find prices here much lower than elsewhere in Europe.
Eating out in Borovets is very good value, as prices are much lower than other parts of Europe. The number of taverns, eat-in pubs, take away joints and outdoor restaurants is growing in Borovets every season, and holidaymakers can take full advantage of the diverse dining scene. The choice has become very eclectic, from Kentucky Fried Chicken and pizza to traditional Bulgarian food. Establishments like The Hungry Horse cater deliciously for British tastes. Other recommendations are Mamacita's on the main shopping street, where the steaks are legendary, and White Magic, opposite the Samokov Hotel, with good food and a great atmosphere. Visitors should not forget to indulge in some of the Bulgarian fine wines along with their dinner.
Every night is party time when it comes to Borovets' nightlife, as it has a reputation for being one of the hotspots on the European ski circuit and a popular destination with holidaymakers. The fun is fuelled by the fact that drinks are cheap, there are long happy hours and sometimes drinks are even offered for free. All the bars, clubs and discos serve well-known international brands as well as local beers like Astika, Zagorka and Kamenitza. Beware the national drink, rakia: it is a rather strong variety of plum brandy not for the faint of heart. Recommended party palaces are Club Slide in the Hotel Mura, the renowned Buzz Bar (favoured by Brits) and the Black Tiger bar.
Off the ski slopes Borovets has all the usual amenities of a winter holiday resort, and many hotels offering indoor swimming pools, saunas and gyms. Night skiing is also available from 5pm to 10pm. Visitors can also take excursions to nearby resorts or places of interest, like the Rila Monastery. Ice-skating and skidoos are also an option for chilly fun in the sun.
The resort is quite dated and basic. It can appear almost abandoned in the summertime, though there is good hiking.
What to see in Borovets
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